Brand & Trademark in M&A Actions: Due Diligence

This seminar helps you to understand how brand drives M&A success. How to handle trademarks and brands in Due Diligence*-process? 

Seminar is part of the Trademark Meets Brand – online seminar series. 

*https://en.wikipedia.org/wiki/Due_diligence

Program:

9.00 – 9.15 Opening words
Taru Kallio-Nyholm, Orion

9.15 – 10.00 Brand valuation – how to valuate your brands?
Roope Jääskeläinen, Brandworxx

10.00 – 10.15 Break

10.15 – 11.00 Brands and trademarks in Due Diligence process
Sarita Schröder, Hannes Snellman Attorneys Ltd.

11.00 – 11.15 Break

11.15 – 12.00 Brands and Trademarks in M&A actions – case examples
Ilkka Vuorenmaa, KPMG Oy Ab